Failing Forward
Growth marketing insights on scaling startups, navigating chaos, and finding the humor (and meaning) along the way.
The Hard Truths of Startup Growth: Lessons in Communication, Silos, and Legos
I've made my career in Seed to Series B. Whether you’re the first hire, the growth hire, or the “please help us make sense of this mess” hire, I’ve seen some stuff. So, let me take you through some of the organizational challenges that seem to pop up everywhere I go.
An Accidental Marketer (and What You Can Expect)
When I started college, I thought I’d be a therapist–until I realized I didn’t even like hearing about my own problems that much. So, I reconsidered. But I didn't become a growth marketer because of some prescient understanding or deep analysis. The truth is I ended up a marketer by accident, and a growth marketer by blind luck and a knack for overthinking.